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IQOS ILUMA .

  • . Interactive LED

  • . Generative real-time animation

  • . Audio integrated with animation

WHAT IS THIS ALL ABOUT?

Innovative activation based on a gigantic, interactive LED screen with impressive dimensions of 7x3 meters, equipped with touch sensors. Event participants can fully influence the animations displayed on the screen in real-time. Each touch and movement dynamically shapes abstract visualizations that change before their eyes, creating a unique spectacle. The animations are embedded in the brand's colors.

Additionally, each of the three animations is perfectly synchronized with a dedicated music track, allowing for a deeply immersive multi-sensory experience. Thanks to interactivity and the impressive size of the screen, participants not only watch the spectacle – they become its creators, fully engaging in creating a world that reacts to their every gesture.


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IF YOU WANT TO FIND OUT MORE

1. Strong emotional experiences with the brand:
The interactive LED screen allows participants to create unique content, strengthening their emotional connection with the brand. Active interaction and control over the image make the event unforgettable, building positive associations.

2. Increased engagement:
Interactivity allows participants to physically influence the animations, which captures their attention and extends the time spent at the booth, increasing brand contact.

3. Multisensory experience:
The combination of image, sound, and touch provides full immersion in the content, creating stronger impressions that leave lasting memories and distinguish the brand.

4. Social media content – WOW effect:
Interactive animations and the large LED screen encourage participants to share their experiences on social media, providing the brand with organic promotion.

5. Innovative brand image:
Touch technology and real-time animations create an image of the brand as modern and innovative, building its leadership position in the industry.

6. Personalization of the experience:
Each participant creates their own unique visualizations, enhancing the sense of personalization and individual connection with the brand. Through this activation, participants not only watch animations – they become their creators, giving the brand an edge in interaction and engagement at every level. This experience will distinguish your event, leaving a lasting impression on participants with the brand associated with innovation and unforgettable experiences.


WHAT DOES IT LOOK LIKE?

Contact

Natalia Nowicka

+48 603 638 570

PICSANE LAB SP. J with its registered office in Warsaw, at the address: ul. Ludwika Rydygiera 8 bud. 18, 01-793 Warszawa, registered in the National Court Register (KRS) - Register of Entrepreneurs, kept by the District Court of capital city of Warszawa - wydział XII Gospodarczy under KRS number 0000703788, tax identification number (NIP) PL5252731409, National Official Business Register (REGON) 368851572